Hanover, 5 April 2018

TUI Magic Life to open first club in Italy

Continued expansion of TUI’s hotel segment

TUI Group will open the first hotel of its all-inclusive club brand in Italy. The future TUI Magic Life Calabria is located in the sun-drenched tip of the ‘Italian boot’. The existing resort with 641 rooms will be redesigned in the next few months and will open in May 2019. The new club is a further milestone towards delivering TUI Group’s growth roadmap, based on the continuous expansion of its portfolio of own hotel brands. In Winter 2017/18 alone, TUI Hotels & Resorts continued its expansion through eight new openings, with seven more hotels scheduled to follow this Summer.

“With TUI Magic Life Calabria, we include an element of Italian beach culture in our portfolio. The resorts’ generous sports facilities provide ideal conditions for expanding our all-inclusive concept with numerous activities to southern Italy,” said Andreas Pospiech, Managing Director TUI Magic Life.

Sports enthusiasts, in particular, will be attracted by the extensive cycling programme, twelve tennis and four volleyball courts and an aquatic sports station. The club targets both families and couples. While kids can romp around in the Splashworld, a waterpark, adults can relax in the exclusively bookable Private Lodge area (only adults +16 years). TUI Magic Life Calabria accesses the long sandy beach through a natural pine forest.

The hallmarks of the TUI Magic Life club brand are its numerous all-inclusive services and comprehensive sports and entertainment programme. Its portfolio includes 13 other clubs in Spain, Greece, North Africa and Turkey. Another new club included in the programme for this season is TUI Magic Life Masmavi on the Turkish Riviera.

About TUI Group

The TUI Group is one of the world's leading tourism groups and operates worldwide. The Group is headquartered in Germany. TUI shares are listed in the MDAX index of the Frankfurt Stock Exchange and in the regulated market of the Lower Saxony Stock Exchange in Hanover. TUI Group offers its 19 million customers integrated services from a single source and forms the entire tourism value chain under one roof. The Group owns over 400 hotels and resorts with premium brands such as RIU, TUI Blue and Robinson and 17 cruise ships, ranging from the MS Europa and MS Europa 2 in the luxury class and expedition ships in the HANSEATIC class to the Mein Schiff fleet of TUI Cruises and cruise ships operated by Marella Cruises in the UK. The Group also includes Europe's leading tour operator brands and online marketing platforms, for example for hotel-only or flight-only offers, five airlines with more than 130 modern medium- and long-haul aircraft and around 1,200 travel agencies. In addition to expanding its core business with hotels and cruises via successful joint ventures and activities in vacation destinations, TUI is increasingly focusing on the expansion of digital platforms. The Group is transforming itself into a global tourism platform company.  

Global responsibility for sustainable economic, environmental and social action is at the heart of our corporate culture. With projects in 25 countries, the TUI Care Foundation initiated by TUI focuses on the positive effects of tourism, on education and training and on strengthening environmental and social standards. In this way, it supports the development of vacation destinations. The globally active TUI Care Foundation initiates projects that create new opportunities for the next generation.

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