- Off-season in demand: May, October and September most popular
- Top destinations for singles: Turkey, Canary Islands and Egypt
- Most solo bookings come from North Rhine-Westphalia, Bavaria and Baden-Württemberg
More and more travellers are booking holidays on their own, but prefer not to travel completely alone, opting instead for the club holiday model. Just in time for Singles' Day on 11 November, a recent analysis of booking data by the all-inclusive club brand TUI MAGIC LIFE provides fascinating insights into the preferences of solo travellers. A nationwide comparison shows that most single club travellers come from the states of North Rhine-Westphalia, Bavaria and Baden-Württemberg. Solo travellers also show a distinct preference for travel timing compared to families and couples.
"Club holidays are ideal for singles because we offer our guests wonderful opportunities to meet other people in a relaxed atmosphere. In our clubs, we have dedicated staff, known as Magic Angels, who organise activities and programmes for single travellers. For example, our guests can get to know each other over a tennis match in the morning and celebrate together in the evening," says Kerstin Traegl, Director of Operations at TUI MAGIC LIFE.