Hanover, 28 January 2025

TUI Musement Reveals Top 10 European Cities for a Romantic Valentine’s Day Getaway, according to couples

  • Couples’ Favourites: Analysis of reviews by couples highlights the top European cities for unforgettable Valentine’s experiences
  • Recommended Romantic Experiences: Candlelit dinner on a Venetian galleon, an engagement ring workshop in Amsterdam, and an evening at a Gaudi landmark  
  • Unexpected Winners: Paris and Rome make the list, but some lesser-known destinations claim the top spots

Valentine’s Day, the perfect time for a romantic getaway. Over the past three years, 60% of reviews for TUI Musement tours and activities in February have come from couples, underscoring the significance of this time for romantic tourism. To inspire couples seeking unique and enchanting getaways, TUI Musement has unveiled the top 10 European cities for activities, as rated by couples. The list offers surprises alongside classic favourites, showcasing 10 destinations to enjoy unique experiences, such as a kiss with a view, a sunset cruise, or the chance to relax in a lagoon’s turquoise waters.

Turin: The Piedmontese capital tops the list. From panoramic views atop the Mole Antonelliana to a fairytale visit to the Residences of the Royal House of Savoy, Turin offers ideal locations to share a romantic moment. Recommended Romantic Experience: Visit the Mole Antonelliana

Berlin: A sunset cruise along the Spree River with the city illuminated as a backdrop, or breathtaking views from 150 meters high in the Welt-Balloon – just two of many unique experiences for an unforgettable date in the German capital. Meanwhile, the gardens of Charlottenburg Palace provide the perfect setting for a declaration of love. Recommended Romantic Experience: Riding the Welt-Balloon

Amsterdam: Known for its picturesque canals and rich history, Amsterdam offers couples unique bonding experiences, such as a workshop at Royal Coster Diamonds, the world’s oldest diamond polishing business, to create bespoke engagement rings. Tandem bike rides and canal cruises add a playful touch to this romantic destination. Recommended Romantic Experience: Engagement Ring Workshop at Royal Coster Diamonds

Milan: Art lovers can admire one of the most romantic artworks in history, The Kiss by Francesco Hayez, at the Pinacoteca di Brera, stroll through the elegant courtyards of Sforza Castle, or take in breathtaking views from the terraces of the Duomo. Recommended Romantic Experience: Visit the Duomo’s Terraces

Rome: From tranquil boat rides in Villa Borghese Park, to sunset views at the Orange Garden, or exploring the city under the moonlight, Rome sets the stage for romantic moments. And, according to tradition, anyone wishing to marry should not leave The Eternal City without throwing three coins into Trevi Fountain. Recommended Romantic Experience: Rome by moonlight

Barcelona: The Catalan capital delights with its mix of culture and adventure. Couples can enjoy the audiovisual magic of “La Pedrera Night Experience”, or soar above Montserrat Mountain during a hot air balloon ride. For a slightly different experience, the Erotic Museum is a cheeky alternative. Recommended Romantic Experience: La Pedrera Night Experience

London: Romance is in the air in London, from a ride on the iconic London Eye, to serene strolls through Little Venice and Kensington Gardens. Notting Hill, with its charming streets and cinematic history, also offers a quintessential romantic escape. Recommended Romantic Experience: Ride the London Eye

Reykjavik: Iceland's stunning landscapes provide the perfect backdrop for adventurous couples, who can chase the northern lights, explore the heart of Langjökull glacier, and marvel at the natural wonders of the Golden Circle. Meanwhile, a relaxing soak in the turquoise waters of the Blue Lagoon remains a favorite among couples. Recommended Romantic Experience: Relaxing at the Blue Lagoon

Paris: The “City of Love” is a timeless destination. A dinner cruise on the Seine, wandering Montmartre’s romantic streets, or ascending the Eiffel Tower are equally unforgettable romantic moments. For a culinary twist, couples can take part in a pastry workshop with a French Master Baker. Recommended Romantic Experience: Bakery workshop in Paris

Venice: Meandering through the city on a gondola is widely considered the ultimate romantic activity, but visitors can follow in the footsteps of Casanova to explore Venice, or a enjoy more exclusive experience during a candlelit dinner aboard a Venetian galleon as it sails through the calm waters of the lagoon. Recommended Romantic Experience: Gondola tour

About TUI Musement

TUI Musement is a global Tours & Activities business that combines a highly curated product portfolio, scalable digital platforms and in-destination service by local teams, to source, develop, distribute and deliver products in three categories:

  • Experiences: Excursions, activities & attraction tickets
  • Transfers: Between airports, hotels and ports
  • Tours: Multi-day itineraries encompassing flights, hotels, experiences and transfers

Available in all major beach and city destinations, products are sourced from leading travel businesses or developed in-house by TUI teams, including the TUI Collection, the flagship experiences portfolio of TUI Group, and National Geographic Day Tours, unique and immersive small group guided experiences.

Products are distributed to customers, including the 19+ million TUI customers, through TUI websites and apps – such as the Tours & Activities dedicated TUI Musement app, as well as in-destination local teams and B2B partners, including some of the world's leading OTAs, tour operators, airlines, hotels, travel agencies and cruise lines. TUI Musement is one of the major growth areas of the TUI Group and employs approximately 7,000 people worldwide.

Stephen Denton

Head of External Communications
TUI Musement
Contact details
+34 619 34 1883
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