Rhodos/Hannover, 28 April 2023

TUI and Atlantica Hotels & Resorts expand cooperation

  • More than 20 years of hotel partnership in Greece and Cyprus
  • Around 500,000 TUI guests stayed with Atlantica in 2022
  • Joint venture comprises of 46 hotels in Eastern Mediterranean
  • Atlantica with excellent sustainability commitment

In just two days the new TUI Blue Atlantica Sungarden Park will open in Cyprus, supporting the TUI Group's growth plans. The revamped hotel on the outskirts of Ayia Napa has been extended by 33 to now 191rooms, the brand new spa area as well as a wellbeing platform facing the sea invite guests to relax and the TUI Kids Club team is looking forward to welcoming the youngest guests.

 “We are thrilled to see our joint portfolio growing, just ahead of the new and promising summer season. Atlantica is an outstanding and important partner for our hotel development in the Eastern Mediterranean for many years," says Peter Krueger, TUI Group’s Chief Strategy Officer and Chief Executive Officer Holiday Experiences. "The Nicolaides family and their team create unique and sustainable hotel experiences with Greek and Cypriot hospitality at their core. Customers from all of our source markets flock to the beaches and pools of our partnership and the high numbers of returning guests speaks for itself.”

 “Teaming up with TUI for over two decades now, has been real success story. The continuous expansion of new and existing hotels & resorts show our joint commitment to offer our guests from TUI the best holiday experience when arriving to the Eastern Mediterranean,” says Dimitris Nicolaides, CEO of AtlanticaHotels & Resorts. “I am very confident that the just starting 2023 summer season will lift us over 500,000 guests for the first time – an important milestone but also a further proof how popular our destinations Greece and Cyprus have become over the last years.”

The cooperation between TUI and Atlantica Hotels & Resorts started with the exclusive distribution of four hotels. Today, the joint venture of the two companies, founded in 2001, comprises 46 hotels in Greece and Cyprus. The popular travel destinations show recovery of the tourism business, already in 2022 around half a million TUI guests spent their holidays in an Atlantica hotel. The joint venture operates hotels under its own name as well as units under the TUI Blue, TUI Magic Life or TUI Suneo brands.

Atlantica Hotels & Resorts is committed to sustainable development. At this year's TUI Global Hotel Awards 2023, the hotel company was recognized for sustainability innovation. The award was given for their efforts to implement new technology to accelerate sustainable transformation for the company and the industry. A great example being their efforts in the Greek island of Rhodes; where they have invested in the latest solar panel technology, e-mobility for electric cars, a water desalination plant, and for their involvement in the Co-Lab Rhodes.

About Atlantica

Atlantica Hotels & Resorts philosophy, as one of the leading Hotel companies in Greece and the biggest owned Hotel chain company in Cyprus, is based on meeting and exceeding customers’ expectations in delivering an opulent variety of differentiated products. With over 40 hotels around Cyprus, Greece and Egypt (CS Management) Atlantica Hotels & Resorts promises to continue offering holiday experiences which are unique, exclusive and specially designed for our individual customers.

About TUI Group

The TUI Group is one of the world's leading tourism groups and operates worldwide. The Group is headquartered in Germany. TUI shares are listed in the MDAX index of the Frankfurt Stock Exchange and in the regulated market of the Lower Saxony Stock Exchange in Hanover. TUI Group offers its 19 million customers integrated services from a single source and forms the entire tourism value chain under one roof. The Group owns over 400 hotels and resorts with premium brands such as RIU, TUI Blue and Robinson and 17 cruise ships, ranging from the MS Europa and MS Europa 2 in the luxury class and expedition ships in the HANSEATIC class to the Mein Schiff fleet of TUI Cruises and cruise ships operated by Marella Cruises in the UK. The Group also includes Europe's leading tour operator brands and online marketing platforms, for example for hotel-only or flight-only offers, five airlines with more than 130 modern medium- and long-haul aircraft and around 1,200 travel agencies. In addition to expanding its core business with hotels and cruises via successful joint ventures and activities in vacation destinations, TUI is increasingly focusing on the expansion of digital platforms. The Group is transforming itself into a global tourism platform company.  

Global responsibility for sustainable economic, environmental and social action is at the heart of our corporate culture. With projects in 25 countries, the TUI Care Foundation initiated by TUI focuses on the positive effects of tourism, on education and training and on strengthening environmental and social standards. In this way, it supports the development of vacation destinations. The globally active TUI Care Foundation initiates projects that create new opportunities for the next generation.

Aage Dünhaupt

Aage Dünhaupt

Director Communications Central Region & Airlines, Hotels and Cruises
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